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Cookie Policy

How Virtual Market Guide uses cookies and similar technologies.

Last Updated: This Cookie Policy was last updated on April 28, 2026.

1. What Are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently, as well as to provide information to the owners of the site. Cookies can be "persistent" (stored on your device until they expire or are deleted) or "session" cookies (deleted when you close your browser).

For more information about how we handle your personal data, please see our Privacy Policy. For the rules governing your use of the Website, please see our Terms of Service.

In addition to cookies, we may use other similar technologies such as local storage, session storage, web beacons, and pixel tags. These technologies serve similar purposes to cookies and are subject to this policy.

2. How We Use Cookies

Virtual Market Guide uses cookies and similar technologies for the following purposes:

  • Essential Operations: To enable core functionality such as page navigation, search, and access to secure areas of the Website. The Website cannot function properly without these cookies.
  • Preferences and Settings: To remember your display preferences, theme choices, filter states, sorting selections, and other customization options so you do not have to reconfigure them on every visit.
  • Performance and Analytics: To collect information about how visitors use our Website, which pages are visited most often, and whether users encounter error messages. This helps us improve the performance and design of the Website.
  • Advertising: To deliver relevant advertisements, limit the number of times you see an ad, and measure the effectiveness of advertising campaigns. These cookies may be set by us or by third-party advertising partners.

3. Types of Cookies We Use

3.1 Essential Cookies

These cookies are strictly necessary for the operation of the Website. They enable you to navigate the site and use its features. Without these cookies, services you have asked for (such as search or preference storage) cannot be provided.

3.2 Preference Cookies

Preference cookies allow the Website to remember choices you make (such as your preferred language or display theme) and provide enhanced, more personal features. The information these cookies collect is anonymized and they cannot track your browsing activity on other websites.

3.3 Analytics Cookies

Analytics cookies help us understand how visitors interact with the Website by collecting and reporting information anonymously. This includes data on page views, click patterns, session duration, and error rates. We use this information to identify areas for improvement.

3.4 Advertising Cookies

Advertising cookies are used to deliver advertisements that are more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and to help measure the effectiveness of advertising campaigns. These cookies remember that you have visited the Website and this information may be shared with third-party advertisers.

4. Third-Party Cookies

Some cookies are placed by third parties on our behalf. These third parties may include analytics providers, advertising networks, and social media platforms. We do not control the operation of third-party cookies, and we encourage you to review the privacy and cookie policies of these third parties for more information about how they use cookies.

Third-party services that may place cookies on your device when you use the Website include (but are not limited to) web hosting providers, analytics platforms, and advertising networks. The specific third parties may change over time.

5. Managing Your Cookie Preferences

You have the right to decide whether to accept or reject cookies. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer. You can also delete cookies that have already been placed on your device.

Here are links to instructions for managing cookies in popular browsers:

  • Google Chrome
  • Mozilla Firefox
  • Apple Safari
  • Microsoft Edge

Please note that if you choose to disable cookies, some features of the Website may not function properly. Essential cookies cannot be disabled without significantly impacting your experience.

6. Local Storage and Session Storage

In addition to cookies, we use browser local storage and session storage to store non-sensitive preferences and improve your experience. Local storage persists until you manually clear it, while session storage is cleared when you close your browser tab.

Data stored in local storage may include:

  • Theme and display preferences;
  • Filter and sort settings on value list tables;
  • Recently viewed items or search history;
  • Consent preferences for cookies and tracking.

You can clear local storage and session storage through your browser settings. This will reset your preferences but will not affect essential website functionality.

7. Do Not Track Signals

Some browsers include a "Do Not Track" (DNT) feature that sends a signal to websites indicating that you do not wish to be tracked. At this time, there is no universally accepted standard for how websites should respond to DNT signals. Virtual Market Guide does not currently respond to DNT signals. However, you can manage your cookie preferences through your browser settings or through any cookie consent tools we provide.

8. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, regulation, or our business practices. Any changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this policy periodically to stay informed about how we use cookies.

9. Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us at contact@virtualmarketguide.com.

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